Sales Development Representative (SDR)

About Us

For the past 20 years, Toon Boom – A Corus Entertainment company, has been changing the animation world one production at a time. Makers of the industry's premier storyboarding animation software, we have set the standard for excellence, and aid in the development of the world's finest animation productions.

The magic happens from our headquarters in Montreal. We have an enthusiastic, dedicated team of visionaries who are always looking for ways to make the creative industries better.

By working at Toon Boom, you will get the chance to interact with stimulating, smart, intellectual colleagues—many whom have been here for many years. Be energized by thought-provoking new challenges every morning. Have the satisfaction of working in a company whose animation software is used by all the major animation studios. See the results of your work when you watch animation at the movies or on TV. Our software is used on Tron: Uprising, The Simpsons, Disney's Princess and The Frog, Family Guy, American Dad and many many more.

We're looking for an SDR to join our tight-knit, family-like atmosphere. Everyone's excited to come into work on Monday and know the effort they put in on a daily basis directly affects the performance of our company.

Your Impact

This is one of the most important roles at Toon Boom. You will be the first person that speaks to a future customer and, as such, your approach, knowledge and demeanor will be critical to your success. You will need to explain in simple terms the value of our products and why they are important to them. You will get to do this in a human way, not in a pitch fashion. You are ambitious and persevering, are motivated by starting and developing great customer relationships, while tracking tangible results. If you're a go-getter with a positive attitude, with great listening skills and bilingual, and have experience in customer service, telemarketing and/or sales, apply today! We want you to grow with us!

What We Are Looking For

We will hire the person who we believe can best deliver amazing business results in terms of account development. We are looking for a person who has 2-3 years relevant experience in cold calling, an amazing self-starter who is customer centric, smart, curious, tenacious, resilient, a great listener, and will positively impact our culture.


  • Make 200 calls/emails per week to build and manage lead/account development pipeline

  • Prospect into multiple school districts/schools and studios via cold-calling, e-mail, etc.

  • Articulate Toon Boom's value proposition to assess buying interest.

  • Qualify all sales leads based upon specific lead qualification criteria definitions

  • Provide weekly activity report to management

  • Document all interactions in CRM (Salesforce)

Required Qualifications

  • 2-3+ years of sales experience

  • Ability to understand and successfully promote technical offerings and solution sets

  • Excellent communication skills in writing, speaking, listening and cold-calling (English required)

  • Knowledge of research techniques

  • Experience with Salesforce

  • Multilingualism considered a strong asset


  • Motivated, assertive, and goal-oriented individual

  • Active and attentive listening skills

  • Ability to work independently while also being a team player

  • Excellent time management skills

  • Work hard, play hard mentality - ready to crush your quarterly numbers, but still have time to enjoy yourself during downtime.

We have been growing rapidly and need to expand our Sales Development team – that's where you come in.


  • Training program and advancement opportunities

  • Medical, dental, vision and eventually pension plan

  • Paid Vacation

Sound Like a fit?

If you've determined we'd be a good fit for the next step in your career, send us your resume here and we'll contact you to have a further conversation and answer any questions you have.

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